{"id":14171,"date":"2018-03-02T16:14:22","date_gmt":"2018-03-02T16:14:22","guid":{"rendered":"http:\/\/blog.thestorefront.test\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/"},"modified":"2026-02-10T13:20:51","modified_gmt":"2026-02-10T13:20:51","slug":"il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand","status":"publish","type":"post","link":"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/","title":{"rendered":"Il Bisonte: un Pop-Up Store pour une nouvelle image de marque !\u00a0"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Comment_pourriez-vous_decrire_la_marque_Il_Bisonte\" title=\"Comment pourriez-vous d\u00e9crire la marque Il Bisonte ?\">Comment pourriez-vous d\u00e9crire la marque Il Bisonte ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Pourquoi_avoir_choisi_le_format_Pop-Up_Store_alors_que_vous_possedez_deja_2_boutiques_en_propre_a_Paris\" title=\"Pourquoi avoir choisi le format Pop-Up Store alors que vous poss\u00e9dez d\u00e9j\u00e0 2 boutiques en propre \u00e0 Paris ?\">Pourquoi avoir choisi le format Pop-Up Store alors que vous poss\u00e9dez d\u00e9j\u00e0 2 boutiques en propre \u00e0 Paris ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Pourquoi_avoir_choisi_le_format_Pop-Up_Store_pour_ce_magasin\" title=\"Pourquoi avoir choisi le format Pop-Up Store pour ce magasin ?\">Pourquoi avoir choisi le format Pop-Up Store pour ce magasin ?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#En_parlant_de_localisation_pourquoi_avoir_choisi_un_espace_entre_les_Tuileries_Opera_et_la_Rue_Saint_Honore\" title=\"En parlant de localisation, pourquoi avoir choisi un espace entre les Tuileries, Op\u00e9ra et la Rue Saint Honor\u00e9 ?\">En parlant de localisation, pourquoi avoir choisi un espace entre les Tuileries, Op\u00e9ra et la Rue Saint Honor\u00e9 ?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#En_quoi_ce_Pop-Up_Store_est-il_different_des_autres_magasins_en_terme_de_design\" title=\"En quoi ce Pop-Up Store est-il diff\u00e9rent des autres magasins en terme de design ?\">En quoi ce Pop-Up Store est-il diff\u00e9rent des autres magasins en terme de design ?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Votre_proposition_de_produits_est-elle_foncierement_differente_de_celle_presente_dans_vos_autres_magasins\" title=\"Votre proposition de produits est-elle fonci\u00e8rement diff\u00e9rente de celle pr\u00e9sente dans vos autres magasins ?\">Votre proposition de produits est-elle fonci\u00e8rement diff\u00e9rente de celle pr\u00e9sente dans vos autres magasins ?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Quelles_sont_les_prochaines_etapes_pour_Il_Bisonte\" title=\"Quelles sont les prochaines \u00e9tapes pour Il Bisonte ?\">Quelles sont les prochaines \u00e9tapes pour Il Bisonte ?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Envie_de_donner_une_toute_nouvelle_dimension_a_votre_marque_Nous_sommes_la_pour_vous_accompagner_dans_la_recherche_de_votre_Pop-Up_Store\" title=\"Envie de donner une toute nouvelle dimension \u00e0 votre marque ? Nous sommes l\u00e0 pour vous accompagner dans la recherche de votre Pop-Up Store !\">Envie de donner une toute nouvelle dimension \u00e0 votre marque ? Nous sommes l\u00e0 pour vous accompagner dans la recherche de votre Pop-Up Store !<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/il-bisonte-a-pop-up-store-for-a-new-image-of-the-brand\/#Trouvez_votre_Pop-Up_Store_avec_Space_to_Pop\" title=\"Trouvez votre Pop-Up Store avec Space to Pop\">Trouvez votre Pop-Up Store avec Space to Pop<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<div id=\"bsf_rt_marker\"><\/div><p>Beaucoup de choses ont chang\u00e9 pour <strong>Il Bisonte<\/strong> depuis 1990, mais la marque florentine a toujours su garder son style et sa vocation artisanale, trait distinctif de la marque. Il Bisonte inaugure une boutique \u00e9ph\u00e9m\u00e8re de 80m2 Rue Saint Roch <a href=\"https:\/\/www.thestorefront.com\/fr\/\">avec Space to Pop<\/a>, \u00e0 deux pas de la Rue Saint Honor\u00e9, confirmant ainsi sa liaison sp\u00e9ciale avec Paris, pendant la Fashion Week de F\u00e9vrier jusqu&rsquo;\u00e0 fin Juin 2018. En effet, <strong>Wanny Di Filippo<\/strong>, fondateur et \u00e2me de la marque, aime particuli\u00e8rement ce Paris boh\u00e8me qui refl\u00e8te depuis toujours le style unique de Il Bisonte. Ce Pop-Up Store est le troisi\u00e8me magasin parisien de la marque, d\u00e9j\u00e0 pr\u00e9sente Rue du Cherche-Midi et Galerie V\u00e9ro-Dodat. Cependant, cette boutique a \u00e9t\u00e9 imagin\u00e9e pour \u00eatre sp\u00e9ciale, pour renvoyer une toute nouvelle image de la marque : <strong>bienvenue dans une nouvelle \u00e8re<\/strong> !<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-6038 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-1024x683.jpg\" alt=\"bisonte pop up paris\" width=\"602\" height=\"402\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/005_Il_Bisonte_Paris_St_Roch_Fev_2018-272x182.jpg 272w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-6041 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-1024x683.jpg\" alt=\"bisont paris pop up\" width=\"569\" height=\"380\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/026_Il_Bisonte_Paris_St_Roch_Fev_2018-272x182.jpg 272w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/><\/p>\n<p>Nous avons rencontr\u00e9 <strong>Alessandra Brazzini<\/strong>, <strong>Marketing Manager<\/strong> chez Il Bisonte et nous lui avons pos\u00e9 quelques questions au sujet de sa strat\u00e9gie <strong>Pop-Up Store<\/strong>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Comment_pourriez-vous_decrire_la_marque_Il_Bisonte\"><\/span>Comment pourriez-vous d\u00e9crire la marque Il Bisonte ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Il Bisonte est une marque non conventionnelle, intrins\u00e8quement li\u00e9e \u00e0 l&rsquo;artisanat. Le fondateur, <strong>Wanny Di Filippo<\/strong> a toujours pens\u00e9 ses sacs de mani\u00e8re tr\u00e8s ironique. Toutes les collections sont diff\u00e9rentes les unes des autres, et cette fois-ci, nous relan\u00e7ons la marque avec une vision bien plus contemporaine. Une image que Il Bisonte n&rsquo;avait jamais montr\u00e9 \u00e0 Paris auparavant. Nous esp\u00e9rons que cela marque le d\u00e9but d&rsquo;une toute nouvelle \u00e8re !<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-6029 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-1024x683.jpg\" alt=\"Il Bisonte pop up store\" width=\"568\" height=\"379\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1035-272x182.jpg 272w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pourquoi_avoir_choisi_le_format_Pop-Up_Store_alors_que_vous_possedez_deja_2_boutiques_en_propre_a_Paris\"><\/span>Pourquoi avoir choisi le format Pop-Up Store alors que vous poss\u00e9dez d\u00e9j\u00e0 2 boutiques en propre \u00e0 Paris ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Nous voulions donner \u00e0 la capitale une toute nouvelle image, plus l\u00e9g\u00e8re, <strong>plus moderne<\/strong>. Il est vrai que nous avons d\u00e9j\u00e0 deux boutiques en propre \u00e0 Paris, mais cet espace nous aide \u00e0 communiquer sp\u00e9cifiquement sur la nouvelle dimension dans laquelle nous int\u00e9grons Il Bisonte d\u00e9sormais.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-6030\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-1024x683.jpg\" alt=\"Il Bisonte boutique\" width=\"593\" height=\"395\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1041-272x182.jpg 272w\" sizes=\"(max-width: 593px) 100vw, 593px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pourquoi_avoir_choisi_le_format_Pop-Up_Store_pour_ce_magasin\"><\/span>Pourquoi avoir choisi le format Pop-Up Store pour ce magasin ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pour tester. Cependant, nous n&rsquo;excluons pas de <strong>prolonger<\/strong> si ce test est concluant ! Le but ultime \u00e9tait vraiment de renvoyer une image diff\u00e9rent, d&rsquo;insuffler <strong>quelque chose de nouveau<\/strong>.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"En_parlant_de_localisation_pourquoi_avoir_choisi_un_espace_entre_les_Tuileries_Opera_et_la_Rue_Saint_Honore\"><\/span>En parlant de localisation, pourquoi avoir choisi un espace entre les Tuileries, Op\u00e9ra et la Rue Saint Honor\u00e9 ?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>En r\u00e9alit\u00e9, c&rsquo;est <strong>une strat\u00e9gie commerciale<\/strong>. Nous esp\u00e9rons que cette localisation nous apportera plus de visibilit\u00e9. Les autres quartiers dans lesquels nous sommes pr\u00e9sents sont historiques, mais bien moins commer\u00e7ants et bien moins mode.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-6033 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-1024x683.jpg\" alt=\"Il Bisonte boutique paris\" width=\"575\" height=\"384\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1056-272x182.jpg 272w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"En_quoi_ce_Pop-Up_Store_est-il_different_des_autres_magasins_en_terme_de_design\"><\/span>En quoi ce Pop-Up Store est-il diff\u00e9rent des autres magasins en terme de design ?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Il faut savoir que nous avons \u00e9galement re-d\u00e9cor\u00e9 enti\u00e8rement nos autres magasins, pour les rendre bien plus modernes. Les deux \u00e9tages de ce Pop-Up Store ont \u00e9t\u00e9 con\u00e7u par le bureau d\u2019architectes Vudafieri Saverino Partners de Milan, qui a \u00e9galement d\u00e9cor\u00e9 notre toute nouvelle adresse \u00e0 Milan, Via Santo Spirito 14. Nous avons beaucoup travaill\u00e9 sur les mati\u00e8res (le plexiglas) et les couleurs afin de pr\u00e9senter nos produits avec une approche bien plus mode.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Votre_proposition_de_produits_est-elle_foncierement_differente_de_celle_presente_dans_vos_autres_magasins\"><\/span>Votre proposition de produits est-elle fonci\u00e8rement diff\u00e9rente de celle pr\u00e9sente dans vos autres magasins ?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Dans ce magasin, nous avons de grands classiques de la marque, mais \u00e9galement des exclusivit\u00e9s. Par exemple, nous y vendons d\u00e9j\u00e0 la collection Automne\/Hiver, de mani\u00e8re tr\u00e8s anticip\u00e9e en comparaison avec le reste du monde, qui d\u00e9butera les ventes d\u00e9but Juillet. C&rsquo;est donc un beau m\u00e9lange entre it produits et nouveaut\u00e9s.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Quelles_sont_les_prochaines_etapes_pour_Il_Bisonte\"><\/span>Quelles sont les prochaines \u00e9tapes pour Il Bisonte ?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Nous esp\u00e9rons que ce magasin sera la premi\u00e8re \u00e9tape d&rsquo;une grande visibilit\u00e9 parisienne pour la marque. Nous voulons \u00e9galement renforcer notre pr\u00e9sence en Asie, comme au Japon et \u00e9galement aux Etats-Unis. Plus de magasins&#8230;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-6037 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-1024x683.jpg\" alt=\"Il Bisonte baloons\" width=\"604\" height=\"403\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/IMG_1096-272x182.jpg 272w\" sizes=\"(max-width: 604px) 100vw, 604px\" \/><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Envie_de_donner_une_toute_nouvelle_dimension_a_votre_marque_Nous_sommes_la_pour_vous_accompagner_dans_la_recherche_de_votre_Pop-Up_Store\"><\/span>Envie de donner une toute nouvelle dimension \u00e0 votre marque ? Nous sommes l\u00e0 pour vous accompagner dans la recherche de votre Pop-Up Store !<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h3 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Trouvez_votre_Pop-Up_Store_avec_Space_to_Pop\"><\/span><a href=\"https:\/\/www.thestorefront.com\/fr\/\">Trouvez votre Pop-Up Store avec Space to Pop<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec l\u2019ouverture d\u2019un pop-up store \u00e0 Paris, Il Bisonte explore un nouveau positionnement plus contemporain, tout en restant fid\u00e8le \u00e0 son h\u00e9ritage artisanal et \u00e0 son lien fort avec la capitale.<\/p>\n","protected":false},"author":36,"featured_media":14173,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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