{"id":14287,"date":"2020-10-23T14:04:00","date_gmt":"2020-10-23T14:04:00","guid":{"rendered":"http:\/\/blog.thestorefront.test\/patron-tequila-cocktail-party-paris\/"},"modified":"2026-07-16T21:19:42","modified_gmt":"2026-07-16T21:19:42","slug":"soiree-cocktail-patron-tequila-paris","status":"publish","type":"post","link":"https:\/\/www.thestorefront.com\/fr\/mag\/soiree-cocktail-patron-tequila-paris\/","title":{"rendered":"La soir\u00e9e cocktail de Patr\u00f3n avec Space to Pop !"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/soiree-cocktail-patron-tequila-paris\/#Un_evenement_a_organiser\" title=\"Un \u00e9v\u00e9nement \u00e0 organiser ?\">Un \u00e9v\u00e9nement \u00e0 organiser ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/soiree-cocktail-patron-tequila-paris\/#Nicholas_Roberts-Moore\" title=\"Nicholas Roberts-Moore\">Nicholas Roberts-Moore<\/a><\/li><\/ul><\/nav><\/div>\n<div id=\"bsf_rt_marker\"><\/div><p><span style=\"font-weight: 400;\">La marque de tequila <a href=\"https:\/\/www.patrontequila.com\/age-gate\/age-gate.html?origin=%2F&amp;flc=homepage&amp;fln=Post_Homepage_Patron\"><strong>Patr\u00f3n<\/strong><\/a> est consid\u00e9r\u00e9e comme <strong>la meilleure tequila au Monde<\/strong>. Marque premium 100% Mexicaine, elle est aujourd\u2019hui pr\u00e9sente dans 140 pays et organise des soir\u00e9es cocktail pour \u00e9largir sa client\u00e8le au grand public. \u00c0 Paris, c&rsquo;est <strong>avec Space to Pop<\/strong> qu&rsquo;elle a collabor\u00e9 pour \u00e9tendre sa strat\u00e9gie de communication au cours <a href=\"https:\/\/www.thestorefront.com\/fr\/search\/paris\">d&rsquo;une soir\u00e9e m\u00e9morable<\/a> : <strong>\u00ab\u00a0Art of Patr\u00f3n\u00a0\u00bb<\/strong> la mettant au service de tous les arts!\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-4507\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328.jpg\" alt=\"Soir\u00e9e cocktail Patron\" width=\"543\" height=\"362\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328.jpg 4812w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9328-1140x760.jpg 1140w\" sizes=\"(max-width: 543px) 100vw, 543px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">A Paris, avait lieu une soir\u00e9e cocktail \u201cArt of Patr\u00f3n\u201d, d\u00e9di\u00e9e \u00e0 pr\u00e9senter aux influenceurs et au public fran\u00e7ais leur coeur de gamme : la Tequila Patr\u00f3n Silver, Reposado et Anejo. Cette Tequila enti\u00e8rement <strong>faite \u00e0 la main<\/strong> est le fruit d\u2019un processus \u00e0 la fois moderne et artisanal : 60 mains contribuent \u00e0 la confection de chaque goutte de cette incroyable tequila !\u00a0\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-4513\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393.jpg\" alt=\"Soir\u00e9e cocktail Patron\" width=\"585\" height=\"390\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393.jpg 5472w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9393-1140x760.jpg 1140w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Autour d&rsquo;un produit d\u2019une grande qualit\u00e9, Patr\u00f3n a \u00e9labor\u00e9 <strong>une forte strat\u00e9gie marketing<\/strong> \u00e0 laquelle Space to Pop a r\u00e9pondu pr\u00e9sent. Patr\u00f3n ne vend pas simplement un alcool, mais une <a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/comment-ouvrir-un-pop-up-store\/\">exp\u00e9rience unique<\/a> qui place son produit dans un univers festif, moderne et artistique.<\/span><\/p>\n\n\n<div class=\"s2p-cta\" style=\"border:1px solid #DDDDDD;border-radius:14px;padding:22px 24px;margin:32px 0;font-family:inherit;background:#FFFFFF\">\n<p style=\"margin:0 0 8px;font-size:11px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;color:#4A494B\">Pour les marques<\/p>\n<h4 style=\"margin:0 0 6px;font-size:19px;line-height:1.3;color:#1A1A1A\"><span class=\"ez-toc-section\" id=\"Un_evenement_a_organiser\"><\/span>Un \u00e9v\u00e9nement \u00e0 organiser ?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p style=\"margin:0 0 16px;font-size:14.5px;color:#4A494B;line-height:1.5\">Trouvez votre espace \u00e9v\u00e9nementiel avec Space to Pop.<\/p>\n<a href=\"\/fr\/project\/location-espace-evenementiel\" style=\"display:inline-block;background:#5DD297;color:#1A1A1A;font-weight:700;font-size:15px;padding:12px 22px;border-radius:9px;text-decoration:none\">Trouver un espace<\/a>\n<\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">C\u2019\u00e9tait donc sur le th\u00e8me de l\u2019art que cette soir\u00e9e a pris place dans une ancienne imprimerie. Ce magnifique <strong>lieu de 500 m\u00b2<\/strong> by Space to Pop permettait \u00e0 la marque d\u2019exposer tout son <strong>savoir-faire<\/strong> et de plonger ses invit\u00e9s en plein coeur de l\u2019univers Patr\u00f3n. Quatre arts \u00e9taient mis en avant : la <strong>mixologie<\/strong> avec des barmans parisiens reconnus pour leur travail avec la Tequila Patr\u00f3n ; des <strong>artistes<\/strong>, peintres qui cr\u00e9aient des bouteilles Patr\u00f3n en \u00e9dition limit\u00e9e et mettaient en avant l\u2019aspect artistique de la marque ; un Chef P\u00e2tissier, <strong>Sebastien Godart<\/strong>, qui a revisit\u00e9 pour l\u2019occasion l\u2019une de ses recettes phare avec de la Tequila Patr\u00f3n et <strong>un DJ<\/strong> qui \u00e9tait venu pour rythmer la soir\u00e9e et donner un air musical \u00e0 cette tequila.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-4511 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348.jpg\" alt=\"Soir\u00e9e cocktail Patron\" width=\"569\" height=\"379\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348.jpg 5389w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9348-1140x760.jpg 1140w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u00c0 cette occasion, la marque attendait environ <strong>200 personnes<\/strong> : des journalistes, influenceurs, partenaires commerciaux ou consommateurs. L\u2019objectif \u00e9tait simple, mais primordial : d\u00e9velopper la notori\u00e9t\u00e9 de la marque en France, et l&rsquo;inscrire dans un lifestyle misant sur l&rsquo;exp\u00e9rience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"aligncenter wp-image-4512 \" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384.jpg\" alt=\"Soir\u00e9e cocktail Patron\" width=\"513\" height=\"342\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384.jpg 5472w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9384-1140x760.jpg 1140w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/><\/span><\/p>\n<p>Faites comme Patr\u00f3n et organisez une soir\u00e9e <a href=\"https:\/\/www.thestorefront.com\/fr\">unique en son genre avec Space to Pop<\/a> !<\/p>\n\n\n<p><\/p>\n\n\n\n<div class=\"s2p-author\" style=\"display:flex;gap:16px;align-items:flex-start;border-top:1px solid #DDDDDD;margin:36px 0 0;padding:22px 0 0;font-family:inherit\"><img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/81a334e8fd6a5f1a536f76a4b7ac02be?s=96&#038;d=mm&#038;r=g\" alt=\"Nicholas Roberts-Moore\" width=\"64\" height=\"64\" style=\"width:64px;height:64px;border-radius:50%;flex:0 0 64px\"\/><div><p style=\"margin:0 0 4px;font-size:11px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:#4A494B\">\u00c9crit par<\/p><h4 style=\"margin:0 0 6px;font-size:17px;color:#1A1A1A\"><span class=\"ez-toc-section\" id=\"Nicholas_Roberts-Moore\"><\/span><a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/author\/nmoore\/\" rel=\"author\" style=\"color:#1A1A1A;text-decoration:none\">Nicholas Roberts-Moore<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4><p style=\"margin:0 0 8px;font-size:14px;color:#4A494B;line-height:1.55\">Nicholas Roberts-Moore est Chief Marketing Officer de Space to Pop. Sp\u00e9cialiste du marketing augment\u00e9 par l&#x27;IA et des march\u00e9s europ\u00e9ens du retail et de l&#x27;immobilier, il aide les marques \u00e0 transformer le retail \u00e9ph\u00e9m\u00e8re en croissance mesurable. Ancien journaliste, il \u00e9crit sur la strat\u00e9gie pop-up et l&#x27;avenir du commerce physique.<\/p><a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/author\/nmoore\/\" style=\"font-size:13px;color:#1A1A1A;font-weight:700;text-decoration:none\">Plus d&rsquo;articles de Nicholas Roberts-Moore &rarr;<\/a><\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>\u00c0 Paris, Patr\u00f3n a imagin\u00e9 une soir\u00e9e cocktail immersive m\u00ealant mixologie, art et musique pour faire d\u00e9couvrir sa tequila premium et cr\u00e9er une exp\u00e9rience de marque m\u00e9morable.<\/p>\n","protected":false},"author":67,"featured_media":14289,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1620,2471],"tags":[],"class_list":["post-14287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-success-stories-fr","category-success-stories-france-fr"],"qubely_featured_image_url":{"full":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",5472,3648,false],"landscape":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",1125,750,false],"portraits":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",480,320,false],"thumbnail":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330-150x150.jpg",150,150,true],"medium":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330-768x512.jpg",768,512,true],"large":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330-1024x683.jpg",1024,683,true],"1536x1536":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",1536,1024,false],"2048x2048":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",2048,1365,false],"qubely_landscape":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",1125,750,false],"qubely_portrait":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",480,320,false],"qubely_thumbnail":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",140,93,false],"yarpp-thumbnail":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2017\/07\/IMG_9330.jpg",120,80,false]},"qubely_author":{"display_name":"Nicholas Roberts-Moore","author_link":"https:\/\/www.thestorefront.com\/fr\/mag\/author\/nmoore\/"},"qubely_comment":0,"qubely_category":"<a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/category\/success-stories-fr\/\" rel=\"category tag\">Success Stories<\/a> <a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/category\/success-stories-fr\/success-stories-france-fr\/\" rel=\"category tag\">Success Stories France<\/a>","qubely_excerpt":"\u00c0 Paris, Patr\u00f3n a imagin\u00e9 une soir\u00e9e cocktail immersive m\u00ealant mixologie, art et musique pour faire d\u00e9couvrir sa tequila premium et cr\u00e9er une exp\u00e9rience de marque m\u00e9morable.","_links":{"self":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/posts\/14287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/comments?post=14287"}],"version-history":[{"count":0,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/posts\/14287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/media\/14289"}],"wp:attachment":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/media?parent=14287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/categories?post=14287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/tags?post=14287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}