{"id":14632,"date":"2021-07-20T09:16:00","date_gmt":"2021-07-20T09:16:00","guid":{"rendered":"http:\/\/blog.thestorefront.test\/showcase-your-brand-in-a-vintage-pop-up-bus\/"},"modified":"2026-07-16T21:19:42","modified_gmt":"2026-07-16T21:19:42","slug":"valorisez-votre-marque-dans-un-bus-pop-up-vintage","status":"publish","type":"post","link":"https:\/\/www.thestorefront.com\/fr\/mag\/valorisez-votre-marque-dans-un-bus-pop-up-vintage\/","title":{"rendered":"Un Pop-Up Bus Vintage pour Pr\u00e9senter votre Marque"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/valorisez-votre-marque-dans-un-bus-pop-up-vintage\/#Pret_a_lancer_votre_pop-up\" title=\"Pr\u00eat \u00e0 lancer votre pop-up ?\">Pr\u00eat \u00e0 lancer votre pop-up ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.thestorefront.com\/fr\/mag\/valorisez-votre-marque-dans-un-bus-pop-up-vintage\/#Adrien_Kerbrat\" title=\"Adrien Kerbrat\">Adrien Kerbrat<\/a><\/li><\/ul><\/nav><\/div>\n<div id=\"bsf_rt_marker\"><\/div><img decoding=\"async\" class=\"aligncenter wp-image-13476\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage_bikes_01.jpg\" alt=\"heritage bikes pop up\" width=\"473\" height=\"315\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage_bikes_01.jpg 675w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage_bikes_01-300x200.jpg 300w\" sizes=\"(max-width: 473px) 100vw, 473px\" \/>\n\nHeritage Bicycles, \u00e0 Chicago, associe deux passions, le v\u00e9lo et la convivialit\u00e9 d&rsquo;un caf\u00e9. Nous avons tout de suite \u00e9t\u00e9 s\u00e9duits par leur approche originiale concilant les deux. Ici il n&rsquo;est pas question d&rsquo;une boutique classique mais d&rsquo;un v\u00e9ritable concept inventif, nouvelle cat\u00e9gorie \u00e0 part enti\u00e8re de Pop-Up Store dans l&rsquo;horizon \u00e9ph\u00e9m\u00e8re. Et Les aficionados des deux roues, pour lesquels la journ\u00e9e ne commence qu&rsquo;apr\u00e8s avoir aval\u00e9 au moins trois caf\u00e9s, \u00a0ne s&rsquo;y sont pas tromp\u00e9s et c&rsquo;est en nombre qu&rsquo;il se plaisent \u00e0 s&rsquo;y retrouver.\n\n<img decoding=\"async\" class=\"aligncenter wp-image-13475\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/production_event_02.jpg\" alt=\"production pop up shop\" width=\"499\" height=\"333\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/production_event_02.jpg 670w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/production_event_02-300x200.jpg 300w\" sizes=\"(max-width: 499px) 100vw, 499px\" \/>\n<div id=\"trtext\"><span id=\"tran0\">Alors quand ils ont eu l&rsquo;id\u00e9e de g\u00e9nie de retaper un vieux Bus Vintage pour en faire un Pop-Up Store, cela n&rsquo;a \u00e9tonn\u00e9 personne ! \u00a0<\/span><\/div>\n<div><span id=\"tran1\">150 $ par jour et vous disposez d&rsquo;un lieu des plus insolites pour installer votre marque dans les rues de Chicago. On compte parmi les enseignes, qui se sont d\u00e9j\u00e0 laiss\u00e9es tenter, les incroyables <a href=\"https:\/\/www.fieldandflorist.com\/\">Field &amp; Florist<\/a>, Drift Eyewear ou encore <a href=\"https:\/\/oakstreetbootmakers.com\/\">Oak Street Bootmaker<\/a>. Chacune s&rsquo;est compl\u00e8tement appropri\u00e9e le Bus en imposant un univers fort, \u00e0 l&rsquo;image de leurs marques et produits pour inventer un Pop-Up Store totalement personnalis\u00e9. Artistes en devenir ou marque de v\u00eatements Vintage le Pop-Up Bus d&rsquo;Heritage est fait pour vous. A prix tout doux il offre la possibilit\u00e9 de vous faire conna\u00eetre.<\/span><\/div>\n<div><\/div>\n<div><img decoding=\"async\" class=\"aligncenter wp-image-13477 size-full\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage2.png\" alt=\"heritage\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage2.png 600w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage2-300x200.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\n<div><\/div>\n<div><img decoding=\"async\" class=\"aligncenter wp-image-13478 size-full\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage1.png\" alt=\"heritage\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage1.png 600w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage1-300x200.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\n<div><\/div>\n<div><img decoding=\"async\" class=\"wp-image-13479  aligncenter\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/c.H.05.215.heritage04.jpg\" alt=\"heritage bikes pop up sjop\" width=\"624\" height=\"416\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/c.H.05.215.heritage04.jpg 1000w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/c.H.05.215.heritage04-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/c.H.05.215.heritage04-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/c.H.05.215.heritage04-810x540.jpg 810w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/div>\n<div><\/div>\n<div><\/div>\n\n\n<div class=\"s2p-cta\" style=\"border:1px solid #DDDDDD;border-radius:14px;padding:22px 24px;margin:32px 0;font-family:inherit;background:#FFFFFF\">\n<p style=\"margin:0 0 8px;font-size:11px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;color:#4A494B\">Pour les marques<\/p>\n<h4 style=\"margin:0 0 6px;font-size:19px;line-height:1.3;color:#1A1A1A\"><span class=\"ez-toc-section\" id=\"Pret_a_lancer_votre_pop-up\"><\/span>Pr\u00eat \u00e0 lancer votre pop-up ?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p style=\"margin:0 0 16px;font-size:14.5px;color:#4A494B;line-height:1.5\">Trouvez et r\u00e9servez votre boutique \u00e9ph\u00e9m\u00e8re \u00e0 Paris avec Space to Pop.<\/p>\n<a href=\"\/fr\/project\/location-pop-up-store-boutique-ephemere\" style=\"display:inline-block;background:#5DD297;color:#1A1A1A;font-weight:700;font-size:15px;padding:12px 22px;border-radius:9px;text-decoration:none\">Trouver un espace<\/a>\n<\/div>\n\n\n\n<div class=\"s2p-author\" style=\"display:flex;gap:16px;align-items:flex-start;border-top:1px solid #DDDDDD;margin:36px 0 0;padding:22px 0 0;font-family:inherit\"><img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/6255af24ce7cff65f798f633e79aa967?s=96&#038;d=mm&#038;r=g\" alt=\"Adrien Kerbrat\" width=\"64\" height=\"64\" style=\"width:64px;height:64px;border-radius:50%;flex:0 0 64px\"\/><div><p style=\"margin:0 0 4px;font-size:11px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:#4A494B\">\u00c9crit par<\/p><h4 style=\"margin:0 0 6px;font-size:17px;color:#1A1A1A\"><span class=\"ez-toc-section\" id=\"Adrien_Kerbrat\"><\/span><a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/author\/ak\/\" rel=\"author\" style=\"color:#1A1A1A;text-decoration:none\">Adrien Kerbrat<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4><p style=\"margin:0 0 8px;font-size:14px;color:#4A494B;line-height:1.55\">Adrien Kerbrat est Chief Revenue Officer et cofondateur de Space to Pop. Fort de plus de 10 ans dans l&#x27;immobilier commercial, il est expert du march\u00e9 fran\u00e7ais et du retail \u00e9ph\u00e9m\u00e8re en Europe. Bas\u00e9 \u00e0 Bordeaux et souvent \u00e0 Paris, il \u00e9crit sur la strat\u00e9gie pop-up, l&#x27;emplacement commercial et le paysage du retail en France.<\/p><a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/author\/ak\/\" style=\"font-size:13px;color:#1A1A1A;font-weight:700;text-decoration:none\">Plus d&rsquo;articles de Adrien Kerbrat &rarr;<\/a><\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>\u00c0 Chicago, Heritage Bicycles transforme un bus vintage en pop-up store mobile, m\u00ealant culture v\u00e9lo, caf\u00e9 et exp\u00e9riences de marque uniques au c\u0153ur de la ville.<\/p>\n","protected":false},"author":19,"featured_media":13474,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1518,1620,2472],"tags":[],"class_list":["post-14632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee","category-success-stories-fr","category-success-stories-usa-fr"],"qubely_featured_image_url":{"full":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",810,540,false],"landscape":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",810,540,false],"portraits":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",480,320,false],"thumbnail":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540-150x150.jpg",150,150,true],"medium":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540-768x512.jpg",768,512,true],"large":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",810,540,false],"1536x1536":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",810,540,false],"2048x2048":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",810,540,false],"qubely_landscape":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",810,540,false],"qubely_portrait":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",480,320,false],"qubely_thumbnail":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",140,93,false],"yarpp-thumbnail":["https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2016\/07\/heritage02_text-810x540.jpg",120,80,false]},"qubely_author":{"display_name":"Adrien Kerbrat","author_link":"https:\/\/www.thestorefront.com\/fr\/mag\/author\/ak\/"},"qubely_comment":0,"qubely_category":"<a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/category\/non-classifiee\/\" rel=\"category tag\">Non classifi\u00e9(e)<\/a> <a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/category\/success-stories-fr\/\" rel=\"category tag\">Success Stories<\/a> <a href=\"https:\/\/www.thestorefront.com\/fr\/mag\/category\/success-stories-fr\/success-stories-usa-fr\/\" rel=\"category tag\">Success Stories USA<\/a>","qubely_excerpt":"\u00c0 Chicago, Heritage Bicycles transforme un bus vintage en pop-up store mobile, m\u00ealant culture v\u00e9lo, caf\u00e9 et exp\u00e9riences de marque uniques au c\u0153ur de la ville.","_links":{"self":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/posts\/14632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/comments?post=14632"}],"version-history":[{"count":0,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/posts\/14632\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/media\/13474"}],"wp:attachment":[{"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/media?parent=14632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/categories?post=14632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thestorefront.com\/fr\/mag\/wp-json\/wp\/v2\/tags?post=14632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}