fashion week

showrooms parisiens

Top 10 Showrooms To Book For Paris Fashion Week

The most anticipated event in the world of Fashion is fast approaching: Paris Fashion Week. The festivities will begin with the presentation of the men’s collections from June 23rd to 28th, 2019, then the Couture from June 30th to July 4th, 2019, and finish with Women’s fashion from September 23rd to October 1st, 2019. During …

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Milan Fashion Week: Book A Showroom in 3 Clicks!

Milan Fashion Week (MFW) is the perfect week to book a showroom and showcase your collection. Duomo, Brera, the Quadrilatero della Moda … the capital of fashion and chic is waiting for you to book a short-term space and draw in customers! Discover our exclusive selection of top 10 showrooms not to be missed for …

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New York Fashion Week Reinvents Itself

Contributrice Storefront - Journaliste lifestyle & décoration (Les Inrocks, Houzz, Elle, Deco, Figaro Madame) et spécialiste contenu depuis 2007 - Tv Host
Aurélie Roman

Created in 1943 by Eleanor Lambert, who first began organizing “Press Week” in New York, New York Fashion Week has become the global showcase of fashion and designers. It’s a highly reputable event that drives the other fashion weeks in London, Paris and Milan, and features hundreds of fashion designers and brands, both established and …

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Before / After: 5 Showroom Transformations for Paris Fashion Week

The showroom is to Fashion Week what the museum is to art; therefore it’s important to select your showroom carefully so that you can adequately display your brand and products and attract your customers. Paris is full of spaces for all kinds of showrooms for Fashion Week: whether it be shops, galleries, apartment or lofts. …

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How Obey Clothing Booked a Fashion Week Showroom in 3 Steps with Storefront

The American streetwear brand OBEY Clothing opened up a showroom in Paris last Winter for Fashion Week, through the help of Storefront. We sat down with Nicolas Sere, Obey Clothing’s Manager in France, Spain and Portugal, to talk with him about the essential things to look for when booking a showroom, whether it be in Paris or …

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Fashion Week

Ecommerce Retailers and Pop-Up Shops: Cashing in on Fashion Week

Arielle is the Communications Manager at Storefront. Beyond offering up insights on the future of retail and pop-up shops, she also loves to write, travel and watch documentaries. She lives in Brooklyn, NY.
Arielle Crane

Once a press week featuring just one show every hour, Fashion Week has turned into a multimillion dollar event in four of the world’s most renowned cities. At New York Fashion Week alone, the number of shows and presentations now reaches close to 300 , according to a 2017 report done by the New York …

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Rupert Sanderson Fashion Week showroom with Storefront: all about “location, location, location”

During the busy Fashion Week period, we had the chance to interview Andrew Stewart, the Global Commercial Director of Rupert Sanderson. The luxury designer shoes brand based in London has found the perfect showroom with Storefront in the chic 1st arrondissement of Paris. Hi Andrew! How could you describe the brand Rupert Sanderson? Effortlessly elegant, …

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Guide de survie de la Fashion Week

La Fashion Week, c’est la période qu’on adore détester ! Cette scène de la mode hautement créative, aussi bien sur les défilés que dans la rue, est aussi celle d’une dose de stress considérable, et d’une organisation redoutable ! Voici quelques règles à suivre pour survivre en temps de Fashion Week : Une organisation millimétrée tu auras. À hauteur …

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Pourquoi faire appel à Storefront pour la Fashion Week de Paris ?

Celui qui a traduit Fashion Week par « Semaine de la Mode » ne devait vraiment pas en être son organisateur ! En effet, si l’on se fie à toute la dose de stress que la Fashion Week engendre, on ferait bien mieux de l’appeler « Semaine de la Mort ». Silence radio chez les …

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Rihanna Puma Fashion Show

Rihanna & Puma Launch Fashion Week Showroom in Paris with Storefront

Rihanna and Puma launched their latest collaborative collection at Paris Fashion Week earlier this year. The event saw a global press frenzy, a live-streamed show and another incredible collection to add to their list of collaborative wins. Avid Instagram viewers got to watch Rihanna prep the models before they entered the runway, getting a look …

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