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showrooms parisiens

Top 10 Showrooms To Book For Paris Fashion Week

The most anticipated event in the world of Fashion is fast approaching: Paris Fashion Week. The festivities will begin with the presentation of the men’s collections from June 23rd to 28th, 2019, then the Couture from June 30th to July 4th, 2019, and finish with Women’s fashion from September 23rd to October 1st, 2019. During …

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A Guide to Employee Training for Your Next Pop-Up Event

Alexandra is a contributor for Storefront. Beyond offering up insights here, Alexandra is a copywriter and content strategist for retailers and retail industry leaders.
Alexandra Sheehan

Launching a pop-up shop is a thrilling, rewarding risk. Testing new concepts and receiving real-time customer feedback are game-changing for your brand. But any pop-up store will fall flat without the right team in place. An associate-customer interaction increases the likelihood of a purchase by 43% according to a recent Mindtree study. For e-commerce brands, …

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4 Ways To Capitalize On The “Retail Crisis” in NYC

Retail is big news in 2017. Online and offline media have been reporting the “death of the high street” and the seemingly inevitable “retail apocalypse” for months now. The flood of bad retail news shows no signs of waning as big-name stores continue to close doors. New York is at the forefront of the market …

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optimize ecommerce for mobile

4 Ways Online Retailers Can Get Ahead of Competitors by Mastering Mobile

The shift to mobile is in full-effect, and 6 months into Google’s Mobile-First Index overhaul, it’s never been more important to ensure your online presence is optimized for mobile. The retail industry is insanely competitive and the battlefield is ever more ruthless with store closures, the rise of eCommerce giants and consumer savviness. Studies show 38% …

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Colors Pop-Up Stores

How colors can drive sales at your Pop-Up Store

Head of Growth at Storefront
Rohan is the Head of Growth at Storefront. Beyond offering up insights on the future of retail and pop-up shops, he is passionate about growth marketing, artificial intelligence, and community building. He lives in Paris, France.
Rohan Singh

What is a pop-up shop? Everything you need to know to try short-term retail > How to set up a pop-up shop in 6 stages. Set yourself up for success with this handy checklist > 16 Amazing Fitting Room Design Tips for Pop-Up Stores > How colors can drive sales at your Pop-Up Store The emotional reaction to …

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