{"id":6137,"date":"2026-02-25T16:34:40","date_gmt":"2026-02-25T16:34:40","guid":{"rendered":"http:\/\/blog.thestorefront.com\/?p=6137"},"modified":"2026-02-25T16:34:43","modified_gmt":"2026-02-25T16:34:43","slug":"what-retailers-can-learn-from-sephoras-winning-strategy","status":"publish","type":"post","link":"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/","title":{"rendered":"What Retailers Can Learn from Sephora\u2019s Retail Strategy"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#1_Master_Omnichannel_Integration_Not_Just_Multichannel_Presence\" title=\"1. Master Omnichannel Integration, Not Just Multichannel Presence\">1. Master Omnichannel Integration, Not Just Multichannel Presence<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#2_Rethink_the_Store_as_an_Experience_Hub\" title=\"2. Rethink the Store as an Experience Hub\">2. Rethink the Store as an Experience Hub<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#3_Build_Community_Not_Just_Transactions\" title=\"3. Build Community, Not Just Transactions\">3. Build Community, Not Just Transactions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#4_Use_Flexible_Formats_to_Stay_Close_to_Customers\" title=\"4. Use Flexible Formats to Stay Close to Customers\">4. Use Flexible Formats to Stay Close to Customers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#5_Drive_Foot_Traffic_With_Intentional_Marketing\" title=\"5. Drive Foot Traffic With Intentional Marketing\">5. Drive Foot Traffic With Intentional Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#6_Focus_on_Strategic_Benefits_Not_Just_Sales\" title=\"6. Focus on Strategic Benefits, Not Just Sales\">6. Focus on Strategic Benefits, Not Just Sales<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.thestorefront.com\/mag\/what-retailers-can-learn-from-sephoras-winning-strategy\/#The_Core_Lesson_from_Sephora\" title=\"The Core Lesson from Sephora\">The Core Lesson from Sephora<\/a><\/li><\/ul><\/nav><\/div>\n<div id=\"bsf_rt_marker\"><\/div>\n<p>Sephora, owned by LVMH, is a global leader in prestige beauty retail, operating more than 2,700 stores across 35 countries. The brand continues to generate strong revenue growth, including a highly successful partnership with Kohl\u2019s that exceeded $1.4 billion in sales in 2025 and is projected to surpass $2 billion per year.<\/p>\n\n\n\n<p>Yet even with strong brand equity and scale, <a href=\"https:\/\/www.sephora.com\/beauty\/about-us\" class=\"ek-link\">Sephora<\/a> faces the same pressures affecting modern retail: shifting consumer demographics, rising operational complexity, and intensifying competition \u2014 particularly from Amazon in the online beauty space.<\/p>\n\n\n\n<p>What sets Sephora apart is not just its size. It is the way the brand continuously adapts its retail model around experience, omnichannel integration, and community.<\/p>\n\n\n\n<p>Here are the key lessons retailers \u2014 especially DTC and ecommerce brands \u2014 can apply to their own pop-up and physical retail strategies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Master_Omnichannel_Integration_Not_Just_Multichannel_Presence\"><\/span>1. Master Omnichannel Integration, Not Just Multichannel Presence<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/Sephora1.jpg\" alt=\"\" class=\"wp-image-6140\" style=\"width:623px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/Sephora1.jpg 900w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/Sephora1-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/Sephora1-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/Sephora1-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/03\/Sephora1-272x182.jpg 272w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p>Sephora\u2019s competitive advantage lies in its seamless integration between digital and physical retail.<\/p>\n\n\n\n<p>Approximately 25% of in-store transactions now occur on mobile devices. Customers browse online, test in-store, reorder via app, and move between channels without friction. This behavior reflects broader trends such as showrooming and webrooming, where customers research digitally and purchase physically \u2014 or vice versa.<\/p>\n\n\n\n<p>For brands launching pop-up shops, this lesson is critical. Temporary retail should strengthen ecommerce, not compete with it.<\/p>\n\n\n\n<p>Pop-ups can integrate:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mobile checkout<\/li>\n\n\n\n<li>QR codes linking to online inventory<\/li>\n\n\n\n<li>Loyalty program capture<\/li>\n\n\n\n<li>Digital wish lists<\/li>\n\n\n\n<li>Order-in-store and ship-to-home options<\/li>\n<\/ul>\n\n\n\n<p>If you are designing a physical activation to support omnichannel behavior, this guide explains how to structure your store for both webrooming and showrooming:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-storefront wp-block-embed-storefront\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"bebKsBAhK3\"><a href=\"https:\/\/www.thestorefront.com\/mag\/how-to-design-a-physical-store-that-appeals-to-both-webrooming-and-showrooming\/\">How to Design a Physical Store That Appeals to Both Webrooming and Showrooming<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;How to Design a Physical Store That Appeals to Both Webrooming and Showrooming&#8221; &#8212; Storefront\" src=\"https:\/\/www.thestorefront.com\/mag\/how-to-design-a-physical-store-that-appeals-to-both-webrooming-and-showrooming\/embed\/#?secret=0n8rUmdchm#?secret=bebKsBAhK3\" data-secret=\"bebKsBAhK3\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Sephora proves that retail success today depends on channel integration, not channel separation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Rethink_the_Store_as_an_Experience_Hub\"><\/span>2. Rethink the Store as an Experience Hub<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sephora\u2019s stores function as interactive beauty destinations, not just product shelves. Through digital mirrors, augmented reality try-ons, skincare diagnostics, and expert-led tutorials, the brand turns shopping into participation.<\/p>\n\n\n\n<p>This experience-first model is one reason Sephora continues to perform strongly despite growing ecommerce competition.<\/p>\n\n\n\n<p>Pop-up shops offer smaller brands the same opportunity.<\/p>\n\n\n\n<p>A temporary retail space can become a high-impact experiential hub without the overhead of a permanent flagship. The key is to design for engagement, not just transactions.<\/p>\n\n\n\n<p>If you are new to temporary retail, start here:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-storefront wp-block-embed-storefront\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"ZfWhN9iPJQ\"><a href=\"https:\/\/www.thestorefront.com\/mag\/what-exactly-is-a-pop-up-shop\/\">What is a pop-up shop? Everything you need to know to try short-term retail<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;What is a pop-up shop? Everything you need to know to try short-term retail&#8221; &#8212; Storefront\" src=\"https:\/\/www.thestorefront.com\/mag\/what-exactly-is-a-pop-up-shop\/embed\/#?secret=qP0EYHTWzq#?secret=ZfWhN9iPJQ\" data-secret=\"ZfWhN9iPJQ\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>And if you are planning your first activation:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-storefront wp-block-embed-storefront\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"9kCwLlh5O8\"><a href=\"https:\/\/www.thestorefront.com\/mag\/how-to-open-pop-up-store-storefront\/\">How to Open and Run a Pop-Up Store: The Complete Guide<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;How to Open and Run a Pop-Up Store: The Complete Guide&#8221; &#8212; Storefront\" src=\"https:\/\/www.thestorefront.com\/mag\/how-to-open-pop-up-store-storefront\/embed\/#?secret=jzFdBAmgl3#?secret=9kCwLlh5O8\" data-secret=\"9kCwLlh5O8\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Sephora shows that when retail becomes interactive, customers stay longer, engage more deeply, and convert with greater confidence.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Build_Community_Not_Just_Transactions\"><\/span>3. Build Community, Not Just Transactions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sephora has invested heavily in community-building through its loyalty ecosystem and digital platforms. Customers share looks, review products, participate in discussions, and influence trends.<\/p>\n\n\n\n<p>This strategy strengthens trust and keeps customers inside Sephora\u2019s ecosystem \u2014 even as online competition increases.<\/p>\n\n\n\n<p>For DTC and ecommerce brands, pop-up shops can act as offline extensions of digital communities. Events, workshops, tutorials, and influencer meetups transform temporary retail spaces into gathering points rather than simple stores.<\/p>\n\n\n\n<p>This approach is explored further in:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-storefront wp-block-embed-storefront\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"ZCb0VUvZX8\"><a href=\"https:\/\/www.thestorefront.com\/mag\/bring-e-commerce-brand-life-pop-stores\/\">The Complete Guide to Ecommerce &amp; DTC Brands Opening Pop-Up Shops<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;The Complete Guide to Ecommerce &amp; DTC Brands Opening Pop-Up Shops&#8221; &#8212; Storefront\" src=\"https:\/\/www.thestorefront.com\/mag\/bring-e-commerce-brand-life-pop-stores\/embed\/#?secret=A4fOujUL0b#?secret=ZCb0VUvZX8\" data-secret=\"ZCb0VUvZX8\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Community-driven retail builds brand equity that extends far beyond a single transaction.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Use_Flexible_Formats_to_Stay_Close_to_Customers\"><\/span>4. Use Flexible Formats to Stay Close to Customers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sephora has experimented with smaller, curated store formats in neighborhood locations, allowing it to reach customers beyond traditional mall environments and adapt to changing foot traffic patterns.<\/p>\n\n\n\n<p>Flexibility is central to modern retail resilience.<\/p>\n\n\n\n<p>Pop-up stores offer the same strategic advantage. They allow brands to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Test new neighborhoods<\/li>\n\n\n\n<li>Validate demand before signing long-term leases<\/li>\n\n\n\n<li>Experiment with store size and layout<\/li>\n\n\n\n<li>Reduce financial exposure<\/li>\n<\/ul>\n\n\n\n<p>If you are evaluating the financial side of a temporary activation, this breakdown explains typical costs:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-storefront wp-block-embed-storefront\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"d3lMnS6TUh\"><a href=\"https:\/\/www.thestorefront.com\/mag\/pop-up-budget\/\">How Much Does A Pop-Up Shop Cost? How To Budget For Your Pop-Up Shop.<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;How Much Does A Pop-Up Shop Cost? How To Budget For Your Pop-Up Shop.&#8221; &#8212; Storefront\" src=\"https:\/\/www.thestorefront.com\/mag\/pop-up-budget\/embed\/#?secret=VzcQc7uW7o#?secret=d3lMnS6TUh\" data-secret=\"d3lMnS6TUh\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Sephora\u2019s approach demonstrates that proximity and adaptability often outperform scale alone.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Drive_Foot_Traffic_With_Intentional_Marketing\"><\/span>5. Drive Foot Traffic With Intentional Marketing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sephora\u2019s retail success is amplified by strong marketing infrastructure, loyalty programs, and strategic partnerships.<\/p>\n\n\n\n<p>For pop-up operators, marketing is even more critical. Temporary stores operate on limited timelines, making awareness and visibility essential.<\/p>\n\n\n\n<p>Before launching a pop-up, brands should plan for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Local digital advertising<\/li>\n\n\n\n<li>Influencer partnerships<\/li>\n\n\n\n<li>Email marketing<\/li>\n\n\n\n<li>Press outreach<\/li>\n\n\n\n<li>Social activation<\/li>\n<\/ul>\n\n\n\n<p>These guides outline practical strategies:<\/p>\n\n\n\n<p><a href=\"https:\/\/www.thestorefront.com\/mag\/how-to-generate-footfall-to-your-pop-up-store\/\" class=\"ek-link\"><strong>How to generate footfall to your pop-up store<br><\/strong><\/a><a href=\"https:\/\/www.thestorefront.com\/mag\/popupstore-and-marketing\/\" class=\"ek-link\"><strong>How to successfully market your pop-up store<\/strong><\/a><\/p>\n\n\n\n<p>Experience alone is not enough. It must be discoverable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Focus_on_Strategic_Benefits_Not_Just_Sales\"><\/span>6. Focus on Strategic Benefits, Not Just Sales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sephora\u2019s dominance is not built solely on transactional volume. It is rooted in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customer data<\/li>\n\n\n\n<li>Loyalty infrastructure<\/li>\n\n\n\n<li>Omnichannel integration<\/li>\n\n\n\n<li>Brand authority<\/li>\n\n\n\n<li>Long-term customer value<\/li>\n<\/ul>\n\n\n\n<p>Pop-up stores can deliver similar strategic advantages for emerging brands.<\/p>\n\n\n\n<p>Temporary retail can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Increase brand visibility<\/li>\n\n\n\n<li>Collect qualitative customer insights<\/li>\n\n\n\n<li>Strengthen omnichannel growth<\/li>\n\n\n\n<li>Reduce reliance on paid digital acquisition<\/li>\n\n\n\n<li>Validate new markets<\/li>\n<\/ul>\n\n\n\n<p>If you are evaluating whether a pop-up aligns with your business goals, this overview explains the broader strategic benefits:<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-wp-embed is-provider-storefront wp-block-embed-storefront\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"jngq1YUUyv\"><a href=\"https:\/\/www.thestorefront.com\/mag\/4-business-benefits-pop-shop\/\">Why Open a Pop-Up Shop? 10 Strategic Business Benefits<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Why Open a Pop-Up Shop? 10 Strategic Business Benefits&#8221; &#8212; Storefront\" src=\"https:\/\/www.thestorefront.com\/mag\/4-business-benefits-pop-shop\/embed\/#?secret=ZczHWf5L2Y#?secret=jngq1YUUyv\" data-secret=\"jngq1YUUyv\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>The most successful retailers treat physical retail as a long-term brand investment, not a short-term revenue tactic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Core_Lesson_from_Sephora\"><\/span>The Core Lesson from Sephora<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sephora\u2019s continued growth in a competitive and rapidly evolving market demonstrates that retail success today requires:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customer-centric design<\/li>\n\n\n\n<li>Seamless digital integration<\/li>\n\n\n\n<li>Experiential environments<\/li>\n\n\n\n<li>Community engagement<\/li>\n\n\n\n<li>Format flexibility<\/li>\n<\/ul>\n\n\n\n<p>Even global leaders must adapt to new consumer behaviors and rising online competition. Sephora does this by strengthening the relationship between physical and digital retail \u2014 not choosing one over the other.<\/p>\n\n\n\n<p>For brands considering physical expansion, pop-up shops provide the most agile way to apply these same principles while minimizing long-term risk.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sephora\u2019s retail dominance offers powerful lessons for modern brands. Learn how omnichannel integration, experiential retail, and pop-up strategies can strengthen growth and customer loyalty.<\/p>\n","protected":false},"author":19,"featured_media":6140,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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