{"id":7355,"date":"2024-09-06T11:25:00","date_gmt":"2024-09-06T11:25:00","guid":{"rendered":"http:\/\/blog.thestorefront.com\/?p=7355"},"modified":"2026-03-03T16:00:07","modified_gmt":"2026-03-03T16:00:07","slug":"clarins-beauty-pop-up-store-trendy-le-marais","status":"publish","type":"post","link":"https:\/\/www.thestorefront.com\/mag\/clarins-beauty-pop-up-store-trendy-le-marais\/","title":{"rendered":"Clarins \u201cColor Garden\u201d: How a Beauty Pop-Up in Le Marais Turned Experience into Brand Power"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.thestorefront.com\/mag\/clarins-beauty-pop-up-store-trendy-le-marais\/#Why_Le_Marais_Was_the_Ideal_Setting\" title=\"Why Le Marais Was the Ideal Setting\">Why Le Marais Was the Ideal Setting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.thestorefront.com\/mag\/clarins-beauty-pop-up-store-trendy-le-marais\/#The_%E2%80%9CColor_Garden%E2%80%9D_Concept_Designing_for_Immersion\" title=\"The \u201cColor Garden\u201d Concept: Designing for Immersion\">The \u201cColor Garden\u201d Concept: Designing for Immersion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.thestorefront.com\/mag\/clarins-beauty-pop-up-store-trendy-le-marais\/#A_Beauty_Pop-Up_Store_Without_Direct_Sales\" title=\"A Beauty Pop-Up Store Without Direct Sales\">A Beauty Pop-Up Store Without Direct Sales<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.thestorefront.com\/mag\/clarins-beauty-pop-up-store-trendy-le-marais\/#Blending_Physical_Retail_with_Digital_Amplification\" title=\"Blending Physical Retail with Digital Amplification\">Blending Physical Retail with Digital Amplification<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.thestorefront.com\/mag\/clarins-beauty-pop-up-store-trendy-le-marais\/#Key_Takeaways_for_Beauty_Brands\" title=\"Key Takeaways for Beauty Brands\">Key Takeaways for Beauty Brands<\/a><\/li><\/ul><\/nav><\/div>\n<div id=\"bsf_rt_marker\"><\/div>\n<p>\u00a0Clarins\u2019 \u201cColor Garden\u201d activation in Le Marais is a strong example of how a beauty pop-up store can function as a brand-building platform rather than a traditional retail environment.<\/p>\n\n\n\n<p>Instead of focusing on direct product sales, Clarins created a fully immersive, multi-sensory experience designed to communicate its botanical heritage, strengthen emotional connection and amplify digital engagement.<\/p>\n\n\n\n<p>For a broader look at how cosmetic brands use temporary retail strategically, explore our <strong>guide to <a href=\"https:\/\/www.thestorefront.com\/mag\/4-beauty-brands-who-successfully-launched-a-pop-up-store\/\" class=\"ek-link\">beauty pop-up shops and successful brand examples<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Le_Marais_Was_the_Ideal_Setting\"><\/span>Why Le Marais Was the Ideal Setting<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><a href=\"https:\/\/www.thestorefront.com\/search\/paris\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-1024x683.jpg\" alt=\"Clarins pop up paris\" class=\"wp-image-7360\" style=\"width:576px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2970Listing_25118-272x182.jpg 272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Location is central to the success of any cosmetics pop-up store.<\/p>\n\n\n\n<p>Clarins chose Le Marais \u2014 one of Paris\u2019 most fashionable and culturally vibrant neighborhoods \u2014 to align the activation with a design-conscious, beauty-aware audience. The area\u2019s blend of tourism, fashion retail and lifestyle foot traffic made it the perfect environment for an experiential beauty pop-up.<\/p>\n\n\n\n<p>Paris remains one of the most strategic cities globally for luxury and beauty brand activations.<\/p>\n\n\n\n<p>Explore available <strong><a href=\"https:\/\/www.thestorefront.com\/search\/paris\/3e-75003\/le-marais\/retail\" class=\"ek-link\">pop-up spaces in Le Marias<\/a>, <a href=\"https:\/\/www.thestorefront.com\/search\/paris\/retail\" class=\"ek-link\">Paris<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_%E2%80%9CColor_Garden%E2%80%9D_Concept_Designing_for_Immersion\"><\/span>The \u201cColor Garden\u201d Concept: Designing for Immersion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><a href=\"https:\/\/www.thestorefront.com\/search\/paris\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-1024x683.jpg\" alt=\"Clarins Storefront pop up\" class=\"wp-image-7362\" style=\"width:534px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2989-HDRListing_25118-272x182.jpg 272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Rather than building a traditional sales floor, Clarins created a two-level environment structured around color-coded zones, each representing a different dimension of the brand.<\/p>\n\n\n\n<p>The space included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Green Zone<\/strong> \u2013 Highlighting the plant-based origins of Clarins products<\/li>\n\n\n\n<li><strong>Yellow Zone<\/strong> \u2013 A seasonal Summer-inspired environment<\/li>\n\n\n\n<li><strong>White Zone<\/strong> \u2013 A DIY floral workshop space<\/li>\n\n\n\n<li><strong>Rose Zone<\/strong> \u2013 Beauty consultation and tips<\/li>\n\n\n\n<li><strong>Purple Zone<\/strong> \u2013 A makeup-focused activation area<\/li>\n<\/ul>\n\n\n\n<p>Each section was designed to be visually striking and highly shareable, reinforcing the brand\u2019s botanical identity while encouraging social media engagement.<\/p>\n\n\n\n<p>This type of experiential approach reflects a broader evolution in beauty retail \u2014 where pop-ups function as storytelling platforms rather than just points of transaction.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Beauty_Pop-Up_Store_Without_Direct_Sales\"><\/span>A Beauty Pop-Up Store Without Direct Sales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-1024x683.jpg\" alt=\"Clarins pop up shop paris\" class=\"wp-image-7363\" style=\"width:596px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2997Listing_25118-272x182.jpg 272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>One of the most interesting aspects of the Clarins pop-up was that it did not operate primarily as a commercial store.<\/p>\n\n\n\n<p>Instead, it focused on:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Product discovery<\/li>\n\n\n\n<li>Education<\/li>\n\n\n\n<li>Community interaction<\/li>\n\n\n\n<li>Customer insight gathering<\/li>\n\n\n\n<li>Brand value communication<\/li>\n<\/ul>\n\n\n\n<p>By removing immediate sales pressure, the activation strengthened long-term brand equity. Visitors could explore, learn and interact with the brand in a way that would be difficult to replicate online alone.<\/p>\n\n\n\n<p>This model demonstrates how a beauty pop-up shop can serve as a strategic communication tool \u2014 particularly for heritage or luxury brands.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Blending_Physical_Retail_with_Digital_Amplification\"><\/span>Blending Physical Retail with Digital Amplification<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-1024x683.jpg\" alt=\"Purple color CLarins pop up\" class=\"wp-image-7359\" style=\"width:650px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2952-HDRListing_25118-272x182.jpg 272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>To ensure the experience extended beyond the physical footprint, Clarins integrated digital components into the activation.<\/p>\n\n\n\n<p>Interactive elements \u2014 including a gaming application \u2014 encouraged participation, while the visually rich environment inspired visitors to share their experiences across social media platforms.<\/p>\n\n\n\n<p>The result:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strong user-generated content<\/li>\n\n\n\n<li>Extended campaign visibility beyond the pop-up\u2019s duration<\/li>\n\n\n\n<li>Increased digital brand awareness<\/li>\n\n\n\n<li>Reinforced omnichannel cohesion<\/li>\n<\/ul>\n\n\n\n<p>This physical-to-digital feedback loop is increasingly central to successful beauty pop-up strategy.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><a href=\"https:\/\/www.thestorefront.com\/search\/paris\/retail\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-1024x683.jpg\" alt=\"Clarins\" class=\"wp-image-7357\" style=\"width:728px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_2919Listing_25118-272x182.jpg 272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Takeaways_for_Beauty_Brands\"><\/span>Key Takeaways for Beauty Brands<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Clarins\u2019 Le Marais activation highlights several strategic lessons for brands planning a cosmetic pop-up store:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose neighborhoods aligned with brand positioning<\/li>\n\n\n\n<li>Prioritize immersive storytelling over pure transaction<\/li>\n\n\n\n<li>Create visually distinctive environments that encourage sharing<\/li>\n\n\n\n<li>Integrate digital tools to extend impact beyond the space<\/li>\n\n\n\n<li>Use temporary retail to gather customer insights<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-1024x683.jpg\" alt=\"Clarins storefront\" class=\"wp-image-7364\" style=\"width:698px;height:auto\" srcset=\"https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-1024x683.jpg 1024w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-300x200.jpg 300w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-768x512.jpg 768w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-810x540.jpg 810w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-1140x760.jpg 1140w, https:\/\/www.thestorefront.com\/mag\/wp-content\/uploads\/2018\/05\/Clarins-\u00a9-2018-Storefront_IMG_3017Listing_25118-272x182.jpg 272w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>For brands considering launching a beauty pop-up shop, Paris offers strong potential \u2014 particularly for experiential and luxury-driven formats.<\/p>\n\n\n\n<p>Browse retail opportunities in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.thestorefront.com\/search\/paris\/retail\">Paris<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.thestorefront.com\/search\/london\/retail\">London<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.thestorefront.com\/search\/new-york\/retail\">New York<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.thestorefront.com\/search\/los-angeles\/retail\">Los Angeles<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.thestorefront.com\/search\/milan\/retail\">Milan<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.thestorefront.com\/search\/miami\/retail\">Miami<\/a><\/li>\n<\/ul>\n\n\n\n<p>Or start a global search for beauty pop-up spaces on <a href=\"https:\/\/www.thestorefront.com\/\">Storefront<\/a>.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Clarins\u2019 \u201cColor Garden\u201d pop-up in Le Marais shows how a beauty pop-up store can prioritize immersion, storytelling and digital amplification over direct sales to strengthen long-term brand equity.<\/p>\n","protected":false},"author":19,"featured_media":7361,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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