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J.Hilburn Pop-Up Shop in SoHo

  J.Hilburn, the fastest growing luxury menswear brand, will unveil its first ever physical retail location, J.Hilburn: A Fortnight in SoHo, a temporary menswear experience store (Powered by Storefront). Until now, J.Hilburn has sold exclusively online and through their direct sales model. From October 9th through October 20th, customers will be invited to experience the brand like …

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Set up shop with Storefront recommended service providers

After you’ve found the perfect space on Storefront, you need to get your store or event up and running. To make this process easier, we put together staff recommendations for Storefront customers nationwide, and in NYC, San Francisco, Los Angeles, and Chicago. If you mention Storefront you may be eligible for an exclusive discount. National …

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“Bill Cunningham Corner” Named to honour NY Times Photographer

Legendary Fashion photographer Bill Cunningham passed away last month. The corner of East 57th Street and 5th Avenue has been named after him. Bill Cunningham has captured some of his most iconic shots from this corner while working for The New York Times. This new street name was unveiled at a ceremony yesterday afternoon by deputy mayor Alicia …

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Birchbox-Local-pop-up-shop

Photoroll: First-Ever Birchbox Pop-Up Shop

Birchbox’s first-ever Pop-Up Shop, Birchbox Local, opened for business in New York’s Chelsea Market on September 12.   It was located in the heart of Manhattan and was open for business for four days. Hipsters and bohemians alike flock to the vaulted ceilings and fantastic foodie offerings in Chelsea Market, once the site of the National Biscuit …

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Pop-Up Store at New Hamptons: ATM Anthony Thomas Melillo

ATM Anthony Thomas Melillo has opened a Pop-Up Store in East Hampton. The brand’s residency has been hotly anticipated by fashionistas. ATM Anthony Thomas Melillo features luxury basics and sportswear in both menswear and womenswear. The design ethos of the brand clearly translates into its store design. When one walks into the airy space, the effortless …

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Millennial shopping habits

Millennials’ shopping habits are reshaping the retail industry

Accenture predicts that by 2020 Millennials will account for nearly $1.4 trillion in spending power. However, their spending does not currently follow traditional patterns. Millennials use their disposable income to pay for experiences – travel, entertainment, technology – rather than tangible goods with shorter lifespans, like clothes. And when they do shop for more traditional …

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