Retail Trends

Top Pop-Up Shop Trends in the UK in 2018

At Storefront – across all our global cities including London, New York, Paris, LA and Hong Kong – we have seen a record number of brands booking short-term commercial spaces for boutiques, galleries, showrooms and events. Though some headlines speak of a ‘Crisis on UK High Street’ or ‘Thousands of Empty Spaces,’ we are actually seeing …

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Pop-Up Stores and the Experiential Retail Economy

As the dust begins to settle, it’s clear that warnings of a full-scale retail apocalypse went too far. Nevertheless, with the rise of e-commerce, there is no denying that there is friction between online and brick-and-mortar stores. Beyond just diversifying touch points and upgrading to omni-channel, this friction is a call to creativity. While shopping …

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3 Retail Tech Trends Your Pop-Up Shop Needs This Holiday Season

The entire retail industry has been gearing up for the biggest and most wonderful time of the year: the holiday season. The National Retail Federation expects the aggregate of retail sales in November and December to hit an all time high, likely falling in a range from $717.5 billion to $721 billion. National retailers have …

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4 Reasons You Should Recommend a Pop-Up Store to Your Clients

Pop-up stores are becoming an important part of all brand strategies – even agencies are now taking notice and including pop-up stores into their client’s action plan. Public Relations, advertising, marketing, and influencer agencies are all strategizing with their clients on pop-up stores and the best way to use them. Every brand has a different …

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Advice to Retail Stores This Holiday Season: Let It Show, Let It Show, Let It Show!

Every Holiday season, eye-catching displays and interactive showcases lure in shoppers. As Holiday sales are expected to expand at a rate of 15.3 percent this year according to eMarketer Retail, it’s important for retailers to up their seasonal game with tech-integrated exterior displays and in-store experiential environments (like pop-up stores!) in order to stand out.  Do You …

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