Mohamed Haouache

Mohamed Haouache is CEO and co-founder of Storefront. A pioneer of pop-up and short-term retail across Europe and the US, he has spent his career reshaping how brands use commercial real estate. An entrepreneur focused on disrupting the traditional lease, he writes on the short-term economy and the future of retail.

The Ultimate Guide to Launching a Successful Pop-Up Shop in Dubai

Introduction: In the ever-evolving retail landscape of Dubai, setting up a pop-up shop can be a golden ticket for brands aiming to make a significant impact. With the city’s penchant for luxury and newness, a strategically planned pop-up store in Dubai is an exciting avenue for brands to explore unique, temporary retail spaces, test new

The Ultimate Guide to Launching a Successful Pop-Up Shop in Dubai Read More »

Miami’s Bubble City Takes The Pop-Up Concept to a Whole New Level

Bubble City, the unique architectural design that features a transparent and transportable bubble shaped retail and events space has been offering Miami a flexible and affordable retail solution, and brands are taking note. Richard Lasry, the company’s founder, looks well beyond traditional brick-and-mortar structures and offers Storefront clients the ultimate in flexible temporary spaces. “The

Miami’s Bubble City Takes The Pop-Up Concept to a Whole New Level Read More »