Success Stories Hong Kong

Retykle pop up

Online children’s fashion resale platform uses pop-up stores to increase visibility and spread its message of sustainability

Retykle, the online retailer for second-hand designer kids clothing, recently ran its latest pop-up store in Hong Kong. The retailer, which specialises in second-hand children’s fashion, uses pop-up stores to increase visibility and reach new customers who can then use its online platform to buy and sell designer brands. It’s a message of sustainability that …

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DustyKid pop-up

Artist Rap Chan hosts pop-up exhibition in Central Hong Kong with message of tenderness and wellbeing

Popular artist and author Rap Chan, better known as Dusty Papa, hosted a pop-up exhibition in December in Central Hong Kong promoting mental health. The theme of the exhibition was “Don’t forget the tenderness in your heart” and it used Dustykid’s distinctive designs to remind viewers that despite social instability and the impact of COVID-19, …

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Sustainable Fashion pop up

Sustainable fashion: HULA making designer womenswear more accessible with pop-up in Hong Kong

Online sustainable fashion retailer HULA’s latest pop up store is the latest step in founder Sarah Fung’s campaign to change the way women look at pre-loved fashion. Running until November 9th at 49 Hollywood Road, Central, the pop-up is designed to introduce a new range of customers to the HULA community. Sustainable fashion The name …

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reBooked Hong Kong pop-up

Online second hand bookstore takes its message of sustainability to new audience with pop-up in Hong Kong

Bailey in her pop-up sustainable bookstore in Hong Kong. ‘Inspirational’ is the only word for Bailey.  Her company, reBooked, is a not-for-profit social enterprise that collects and resells second hand books in the name of sustainability. The thing is… Bailey is only 15 years old. So when she approached Storefront to help her find a …

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Retykle’s pop-up stores: curated second-hand high-end kid’s fashion in Hong Kong

Retykle is a wonderfully refreshing online platform founded by Sarah Garner. It aims to make buying and re-selling high quality baby and kid’s clothing convenient and as stylish as buying new. After working in luxury fashion for more than ten years with high-end establishments such as Lane Crawford, LCMH and Holt Renfrew, Sarah saw an …

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Hong Kong’s Biggest Milk Brand Opens First-Ever Pop-Up Store

Kowloon Dairy’s classic products have flavored the childhood of most Hong Kongers. Its product line ranges from milk and yoghurt drinks to ice cream and mochi. Set up in the 1940s, this company is among veteran brands that scream Hong Kong from the core. Although their products are widely available in supermarkets and 7-elevens around …

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Strategic Takeaways: Here’s What Retailers Can Learn From Richmond & Finch’s Rise

I was honored to join the seminar session hosted by Inside Retail Hong Kong held at the Retail Asia Expo as a panelist to discuss the evolving trend and increasing importance of experiential retail. At the event, Richmond & Finch Consultant Kitty Chiu and CEO of FWM Restaurant Group Ricky Lai shared the learnings and challenges of establishing a global lifestyle brand and …

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How do you attract your online customers to shop offline using pop-up stores?

Head of Growth at Storefront
Rohan is the Head of Growth at Storefront. Beyond offering up insights on the future of retail and pop-up shops, he is passionate about growth marketing, artificial intelligence, and community building. He lives in Paris, France.
Rohan Singh

What is a pop-up shop? Everything you need to know to try short-term retail > How to set up a pop-up shop in 6 stages. Set yourself up for success with this handy checklist > How to Choose The Best Destination For Your Next Pop-Up Store? > How to use pop-up shops to nurture existing customer …

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Hypebeast launches highly anticipated Nike x Virgil Abloh pop-up in Hong Kong

Between November 9 to 18, the Nike x Virgil Abloh “The Ten” exhibition will be on display in a dedicated pop-up store that has Hypebeast remixing the concept into “The Icons Reconstructed” exhibition. “The Ten” has travelled the world and in collaboration with Hypebeast is landing in Hong Kong. Hypebeast organised the Hong Kong project …

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Butterboom introduces top London designers to Hong Kong with pop-up

Butterboom is an online magazine that reports on the latest events and developments in fashion from store openings to new brands and designers entering the Hong Kong and Asia market. The brand was founded as a response to the absence of English language fashion and beauty magazines available in Hong Kong, fashion capital of Asia. …

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