Success Stories

London-Based Lifestyle Brand Mantidy Launches Pop Up in Marylebone

Mantidy, the London-based lifestyle brand for men, has just opened its newest pop-up shop in London’s Marylebone neighborhood. Serving up exclusive offers, free personalization and gift wrapping, the shop has opened just in time for the Holidays on a buzzy street. John McKenzie, Mantidy’s founder, created the brand to combine functionality and design to offer …

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Fashion Retailer SHEIN Opens Dallas Pop-Up Shop With Storefront

SHEIN is one of the largest online retail stores that sell clothing and accessories to customers around the world. A digital-first retailer, the company has also seen much success in launching its campaigns and clothing in physical stores around the US. The brand worked with Storefront previously to open its NYC pop-up store in Soho …

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Howard Johnson

Howard Johnson popped-up with a candy-themed store in NYC to support brand refresh

Howard Johnson, the hotel chain, popped-up in NYC’s TriBeCa area, showcasing the brands largest refresh in more than 25 years.  The pop-up event, called “HoJo’s Sweet Escape” was held over two days and was open to the public, displaying 450 pounds of candy to showcase the first-ever all candy hotel room. Storefront worked with agency …

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Storefront Hosts Ed Sheeran’s ‘No. 6 Collaborations Project’ Pop-Up Shop In Amsterdam

To announce the release of Ed Sheeran’s ‘No. 6 Collaborations Project’ album, Warner Music Benelux put on a pop-up store last week in Amsterdam.  The pop-up store, located on a buzzy street for both locals and tourists, was one of several happening worldwide and all occurred on the same date of the release, July 12th.  …

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This Buzzy London Florist Is Using Pop-Up Stores To Drive Awareness

Freddie’s Flowers is a flowery delivery service that started 4 years ago and brings seasonal, fresh flowers to customers all across the UK. It started out as an idea by founder Freddie Garland, who got his first 10k customers through door to door sales in South London, and has grown to about 55 employees with …

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JAN TAMINIAU Opens Their First Pop-Up Store in Amsterdam !

To launch its Prêt-à-Porter collection this year, JANTAMINIAU, the well-known couture brand, opened its first-ever pop-up shop in Amsterdam. Its main goal was to create a better customer experience for its clients, something that is very important to the brand’s ethos. We spoke with Laura Searle, Head of Sales & Marketing at JANTAMINIAU, who discussed …

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Lycored Launches Its Cycle of Glow Experience With Storefront in Soho

In its commitment to pursuing holistic wellness, the team at Lycored decided to host an experiential pop-up shop for clients and media to unveil its newest skin research. Using this Storefront-powered space on Grand Street in Soho, the team wanted to clearly bring the research to life with an engaging concept and campaign. We spoke …

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Superfine! Art Fair Brings A New Experience To SoHo with Storefront

The world of buying and selling art can be a fairly rigid business, stuck in long-standing traditions and protocols that don’t always encourage out-of-the-box thinking. Alex Mitow, co-founder of Superfine!, launched his innovative approach to curating and offering art for sale to break out of this tradition. His series of Superfine! Art Fairs, which has …

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7 For All Mankind Builds Buzz with Its Pop-Up Store in Le Marais

The retailer 7 For All Mankind opened a pop-up store in one of the buzziest fashion neighborhood in the world: Le Marais. Bringing its All-American denim staples to the heart of le Marais, the brand opened a magnificent flagship for a one year period, to test the Paris market. This initiative was led by Chris …

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Emerging E-tailer Cherry Moon Opens A Pop-Up Store in Chelsea

The Cherry Moon, a fashion e-tailer selling both luxury and independent brands, just opened its first-ever pop-up space with Storefront on King’s Road. As the first physical store for the e-tailer, the brand is keen on using this pop-up space to not only showcase its impressive roster of brands, but to host events and act …

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