Whether you are a new chef looking to gain some much needed experience, a food truck owner who wants to go brick-and-mortar, or a budding entrepreneur looking to turn a profit, starting a pop-up restaurant can be a very rewarding experience if it is well executed. Below is our quick guide on how to open a pop-up restaurant.
Decide on the location of your restaurant
A pop-up restaurant can be located almost anywhere though several factors should be taken into account in order to pick the perfect location. The best location should be close to potential customers and also have adequate amenities such as running water, a good sewerage system and enough dining space.
Get the relevant permits, licenses and insurance
You need the proper permit and licenses to legally operate a restaurant. You should consult with local authorities in order to determine the health and safety standards necessary to operate a restaurant. Operating a restaurant without the proper documentation could lead to problems with local authorities which could lead to large fines and in extreme cases imprisonment.
Get the proper equipment needed to operate the restaurant
The amount of time you intend to keep the restaurant open determines the cheapest way to obtain the required equipment. Hiring, borrowing and renting space which already has the required equipment are some of the common ways of obtaining necessary equipment to run a restaurant.
Look for staff
The size of your restaurant will determine the amount of employees you will need. Your budget will also determine your staff hiring capability with some restaurateurs choosing to run pop-up restaurants with friends and family to cut down costs.
Advertise your restaurant
Several methods are available for marketing a restaurant depending on your budget and target customers. One of the most popular methods of marketing pop-up restaurants is using social media since its relatively cheap and highly effective.
- Pop Up 101: How To Design Your Pop-Up Store Layout - September 7, 2020
- 5 Reasons Why Your Brand Should Host a Holiday Pop-Up Store - December 10, 2017
- 4 Ways To Capitalize On The “Retail Crisis” in NYC - August 4, 2017