Here’s our run down of the best places to launch a showroom or pop-up during Paris fashion week. Following London and Milan, Men’s Fashion Week began today in Paris, with Haute Couture to being next week. To celebrate the onset of the AW 2017 fashion season, the Storefront Team is here to guide you through the most […]
Storefront Guide: Paris Fashion Week Showrooms in Le Marais Read More »
Mohammed Haouache, Storefront CEO, discusses the company’s pop-up shop business model and growth prospects with Bloomberg’s Ramy Inocencio and Yvonne Man on Bloomberg Daybreak: Asia.
Bloomberg Daybreak Asia: Meet Storefront, the Airbnb of Retail Read More »
Leboncoin launched “L’Appartement,” a Paris pop-up showroom designed as a fully furnished apartment using second-hand products from its online marketplace.
How Leboncoin Used a Pop-Up Showroom in Paris to Bring Its Marketplace to Life Read More »
Mugler launched its Angel Muse fragrance with a pop-up store in Paris, transforming Rue de Turenne into an immersive beauty experience.
How Mugler Used a Pop-Up Store in Paris to Launch the Angel Muse Fragrance Read More »
At the height of the sharing economy, brand synergy and visibility make a strong case for shared Pop-Up Stores. 2016 continues to herald major societal changes. We are truly immersed, as consumers and citizens, in a participatory culture. The sharing economy reigns supreme. Businesses like Airbnb and Uber are now integral to our daily happiness
Sharing is Caring: The Success of Shared Pop-Up Stores Read More »
Take advantage of Christmas to open a Pop-Up Store in the new IKEA Center of Bayonne ! The Southwest is ready to go since the announcement of the imminent opening of the new Ametzondo Shopping, Large-scale mall to the country of the red and white. Modern, designs and ‘Family-Friendly’, which will delight parents who take the kids shopping was part of the challenge, includes a
Launch a Pop-Up Store in IKEA Read More »
Sony launched a PlayStation VR pop-up experience in Paris, allowing visitors to try virtual reality games in an immersive temporary retail space.
How Sony Used a Pop-Up Experience in Paris to Showcase PlayStation VR Read More »
We have long sought a partner whose passion about the short-term retail market matched ours, and we have finally found that in Storefront,” explain Oui Open co-founders Mohamed Haouache and Adrien Kerbrat Revolutionizing Retail: A marriage of Pop-Up minds and marketplaces A few years ago, half a world apart, a few men had the same idea
Explore how Selfridges turned a pop-up store into an immersive theatre experience, blending fashion, culture, and retail to create a memorable destination.
Inside Selfridges’ Shakespeare Pop-Up: When Retail Becomes Theatre Read More »
Brands capitalize on falling rents to open Pop-Up Stores in Hong Kong’s high-end shopping districts, and brands appear in malls they cannot typically afford Why is Lorraine Lam waiting in line for two hours at a tony Hong Kong mall to buy the same Nutella spread that grocery stores sell for much less? So she can get her friend’s
From Nutella to Nike, Pop-Up Stores are Boosting Hong Kong Retail Read More »
