Storefront Updates

Storefront joins the fight against Covid-19

Free spaces for those battling global crisis We are pleased to announce that we are offering our services for free to any organisations currently battling the global pandemic. Governmental bodies, health organisations and charities are all attempting to mobilise and expand their operations. One stumbling block has been access to empty and available space for …

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Why You Should Host A Pop-Up Store at The Market @ Macy’s with Storefront 

Storefront recently announced it’s latest partnership with iconic retailer Macy’s, to offer brands, retailers and small businesses direct access to Macy’s pop-up spaces in featured U.S cities.  The Market @ Macy’s is a one-of-a-kind marketplace with a variety of both up-and-coming and established brands—located right inside select Macy’s stores. With Storefront, The Market @ Macy’s …

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O2O Retail Strategy Workshop with Storefont

How To Grow Your Business With a Temporary Retail Store

We co-hosted our workshop, O2O for eCommerce players, this spring in Hong Kong. We explored  why going offline is the key to success in expanding your eCommerce business internationally. A change in the retail landscape 15 years ago, retailers with physical stores wanted to go online. Today, online businesses want to go offline. During this …

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Kodak Pop-up store london

Why Storefront Doesn’t Make Landlords Sign An Exclusivity Agreement

At Storefront we believe that what you do with your property is up to you. That’s why we’ll never ask you to sign an exclusivity agreement to list your space on our online marketplace. Landlords who list with Storefront enjoy the right to choose who rents their property and when, giving them full control of …

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Storefront x L’Appartement by Le Bon Coin: a formula for pop-up shop success

Le Bon Coin launched an original pop-up concept store to display their furniture and home goods in Paris this November in collaboration with Storefront and Label Experience, proving that a strong brand, space, and taste are the holy pop-up store trinity for success. How to be the best online and offline? With 6% of sales happening online, the consumer preference …

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Storefront launches Thierry Mugler Perfume Pop-Up Store in Paris

Thierry Mugler launches a pop-up shop with Storefront in Paris to celebrate the latest addition to the Angel perfume line Comme toujours, Thierry Mugler transports us to an addictive, magnetic world with the latest perfume creation, Angel Muse, by house nose and rising star of perfumery, Quentin Bisch. Nothing is more natural than Mugler, the prince of …

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Paris: Storefront opens doors in the fashion capital

Storefront sets the stage for future fashion weeks with the most extensive network of rentable showrooms in Paris   Paris is always a good idea. – Audrey Hepburn   Fashion weeks are accompanied by an expected amount of boredom and excitement, established brands and new designers. In New York City, the move away from the traditional Bryant …

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“Designed, not sorry”: Playstation Virtual Reality Pops Up in Paris with Storefront

VIRTUAL REALITY – Gamers flock to Paris to preview PlayStation VR Pop-Up Store, organized by Storefront After the Oculus Rift launched last week, PlayStation VR is set to appear in stores on October 13th. Sony has planned pop-up stores, the VR Playstation Experience, for testing their latest and greatest release. WIRED is hailing the set …

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Marketing Week names Storefront one of the 100 Disruptive Brands 2016

“Sedate, unadventurous, old-fashioned marketing is out. Inspiring, stimulating and intuitive marketing is the name of the game for businesses who plan to win in the new digital economy. This new future will be delivered by [these companies].” – Russell Parsons, Editor, Marketing Week Marketing Week, the highly respected B2B publication in the UK and leading …

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Because You’re Worth It: L’Oréal launches first Paris Pop-Up Store with Storefront

L’Oréal Paris, the world cosmetics leader, and the official partner of Paris Fall Fashion Week 2016, will open its first Pop-Up Store in Paris on September 29th. For this extraordinary occasion, L’Oréal chose Storefront to find a unique Parisian space that matched the brand’s premium, yet accessible character. For decades, the French brand has remained a global beacon …

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