How-to

Planning a Pop-Up Store

12 Tips for Planning a Pop-Up Store

How-to / By
Rohan Singh
Rohan Singh
Head of Growth at Storefront
Rohan is the Head of Growth at Storefront. Beyond offering up insights on the future of retail and pop-up shops, he is passionate about growth marketing, artificial intelligence, and community building. He lives in Paris, France.
Rohan Singh
Latest posts by Rohan Singh (see all)

What is a pop-up shop? Everything you need to know to try short-term retail > How to set up a pop-up shop in 6 stages. Set yourself up for success with this handy checklist > 12 Tips for Planning a Pop-Up Store Opening a Pop-Up Store might seem spontaneous to consumers, but the planning process is …

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Hype up your Pop-Up Event. Build a marketing strategy that is well within budget.

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

Take the time to build positive hype around your brand and your Pop-Up Event. This is the first step towards meeting your financial and customer experience goals. Make it easy to define success by defining your initiatives clearly. After a year of hosting Pop-Up Events: shops, art openings, fashion presentations and branding events, I’ve realized …

Hype up your Pop-Up Event. Build a marketing strategy that is well within budget. Read More »

Pop-Up Party

Shaunya Teaches You the Ropes: How to Successfully Run a Pop-Up Party

How-to, Success Stories, Success Stories USA / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

Wanna learn how to throw an awesome Pop-Up Party? Commercial fashion stylist, FIT teacher and now vintage shop owner Shaunya Hartley of Vintage Shaun can teach you! With an awesome turnout of her vintage Pop-Up Party in Brooklyn, Shaunya knows a thing or two about throwing one. She created a week-long pop-up and hosted a sweet party …

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Quick Guide To Open a Pop-Up Restaurant

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

Whether you are a new chef looking to gain some much needed experience, a food truck owner who wants to go brick-and-mortar, or a budding entrepreneur looking to turn a profit, starting a pop-up restaurant can be a very rewarding experience if it is well executed. Below is our quick guide on how to open …

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Storefront Strategies: Getting the Right Permits

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

Hosting a pop-up shop is your chance to build a loyal following for your brand. Some wine and cheese may be the perfect complement to your elegant displays, or perhaps you’ll only be selling food and drink. As a renter on Storefront, we want to make sure you have the permits you need to run a …

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3 Ways Pop-Up Shops Raise Your Brand Profile

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

As this point, it’s a pretty fair assumption that most brands know that in order to create a substantial following, you need to have a well-made website with a strong e-commerce component.  What’s not as obvious though, is the importance of balancing that awesome online presence with one that is offline. When you’ve put a …

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The Pop-Up Series: Store Concept (Post 1 of 5)

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

Planning your pop-up shop is an exciting time. You will have secured a space where you can show the world your brand, merchandise and story. First thing of note when planning your pop-up shop is to remember that your pop-up is an event. It is an opportunity to send a message, interact with customers, leave …

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Set up shop with Storefront recommended service providers

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

After you’ve found the perfect space on Storefront, you need to get your store or event up and running. To make this process easier, we put together staff recommendations for Storefront customers nationwide, and in NYC, San Francisco, Los Angeles, and Chicago. If you mention Storefront you may be eligible for an exclusive discount. National …

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The 5 Types of Pop-Up Shops and How to Figure Out What’s Right for You

How-to / By
Rohan Singh
Rohan Singh
Head of Growth at Storefront
Rohan is the Head of Growth at Storefront. Beyond offering up insights on the future of retail and pop-up shops, he is passionate about growth marketing, artificial intelligence, and community building. He lives in Paris, France.
Rohan Singh
Latest posts by Rohan Singh (see all)

What is a pop-up shop? Everything you need to know to try short-term retail > 23 Smart Pop-Up Shop Ideas to Steal From These Successful Brands > The 5 Types of Pop-Up Shops and How to Figure Out What’s Right for You Never done a pop-up before and getting ready for your first one this holiday season? No …

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4 Ways to Think Big About Your Pop Up Experience

How-to / By
Adrien Kerbrat
Adrien Kerbrat
Adrien Kerbrat
Latest posts by Adrien Kerbrat (see all)

 Pop-up shops are a viable retail trend and win-win solution for both brands and consumers. The ready availability of temporary retail space permits everyone — from established wholesalers, to web-based brands, to crafters ready to turn pro — the new ability to dip a toe into the wonderful world of retail. However without prior bricks & …

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