Last month, The Dodo launched a month-long Halloween experience for dogs and pet owners in a sprawling 17,000 square feet pop-up space in Williamsburg, Brooklyn. The Best Dog Day Ever event – which included toys, treats and plenty of canine fun – was an extended version of the super successful one day pop-up event The …
SHEIN is one of the largest online retail stores that sell clothing and accessories to customers around the world. A digital-first retailer, the company has also seen much success in launching its campaigns and clothing in physical stores around the US. The brand worked with Storefront previously to open its NYC pop-up store in Soho …
Fashion Retailer SHEIN Opens Dallas Pop-Up Shop With Storefront Read More »
Last month, Dogville hosted a ‘pup-up’ experience; a unique, interactive play space for dogs and dog-lovers in New York’s buzzy SoHo neighborhood. With an indoor dog park, a ‘destroyable’ living room, a food bar for pups and a puppy spa, Dogville created an experience only for dogs, as the agency who created the concept saw …
In its commitment to pursuing holistic wellness, the team at Lycored decided to host an experiential pop-up shop for clients and media to unveil its newest skin research. Using this Storefront-powered space on Grand Street in Soho, the team wanted to clearly bring the research to life with an engaging concept and campaign. We spoke …
Lycored Launches Its Cycle of Glow Experience With Storefront in Soho Read More »
The world of buying and selling art can be a fairly rigid business, stuck in long-standing traditions and protocols that don’t always encourage out-of-the-box thinking. Alex Mitow, co-founder of Superfine!, launched his innovative approach to curating and offering art for sale to break out of this tradition. His series of Superfine! Art Fairs, which has …
Superfine! Art Fair Brings A New Experience To SoHo with Storefront Read More »
The retailer 7 For All Mankind opened a pop-up store in one of the buzziest fashion neighborhood in the world: Le Marais. Bringing its All-American denim staples to the heart of le Marais, the brand opened a magnificent flagship for a one year period, to test the Paris market. This initiative was led by Chris …
7 For All Mankind Builds Buzz with Its Pop-Up Store in Le Marais Read More »
Ori, the furniture startup based in Boston that creates robotic interiors, decided to test its latest product by popping up in San Francisco this month. Using this Storefront space, plus another one in Boston opening soon, the company is using an innovative concept to boost awareness and foot traffic. Storefront spoke with Becky Jablonski, Marketing Manager at …
Julia Ryan, a visual artist whose works have been featured in the Cosmopolitan of Las Vegas, the Palms Hotel & Casino, as well as galleries in Los Angeles and New York, launched her newest pop-up gallery with us last month. Hosting a week-long show, featuring 17 original oil paintings, Ryan chose this Bowery space for …
Artist Julia Ryan Opens Her Latest Pop-Up Gallery With Storefront Read More »
The women’s empowerment digital platform, Thereset.com, launched a direct-to-consumer apparel line last year to inspire women in need of a wardrobe ‘reset’. While its online community provides inspiration, information and ideas on how to reset one’s life after major life changes, the brand has successfully delved into brick-and-mortar stores to expand brand awareness and boost …
The Reset Is Betting Big On Its San Francisco Based Pop-Up Store Read More »
Rue Saint Paul, the women’s online lifestyle brand founded in Brooklyn by Kelly Wang, just opened its first-ever pop-up store in Canal Street Market. The collection itself includes women’s luxury clothing, accessories, beauty products, plus home and interior designs, from designers all over the world. Choosing the Canal Street Market pop-up venue, Wang wanted to …
Rue Saint Paul’s Month Long Pop-Up Debut in Downtown NYC Read More »
